• Angela Elliott
    4
    I've taken over as Marketing Workgroup lead. I'm also the PRO for the CCCBR.
    We need you!
    Marketing touches every area of bellringing, so if you'd like to have your say on how we get the word out about how great bell ringing is, please do get in contact with me.

    If you're a local association or society public relations person, I'd love to talk to you too.
  • Fran Watkins
    3
    Hello,

    Hereford Diocesan Guild of Bellringers would like to keep in touch, I hope you already have our details.
  • Bob Blanden
    6
    Hello Angela,
    Welcome to your new role and thank you for stepping up to the PRO role, which is massively important as part of Ringing 2030. I don’t suppose that you were expecting lots of replies to your post of over three weeks ago, or I hope not, otherwise you would be sorely disappointed? It was of course more of an announcement, and I hope you have plenty of direct contact made through your email, and warning, you will be from me, but don’t worry, it is merely a request for some assistance.

    But in the meantime, I am going to mention something that I hope a wider audience may be able to help with. I have brought it to the Executives notice, via an email to Ernie on the 5th June, to which I still haven’t had a response to, that there was a CCCBR Publication from 1994, titled ‘Striking the right note’, that was produced by the then Public Relations Advisory Group, led by Alison Hodge. It doesn’t seem to be available any longer, and if it was, it would no doubt need some updating. Is it going to be updated and re published, as although so often it is often thought that we do not need printed copies, it can be available on line, I am probably considered old fashioned, but I still prefer to have something that I can instantly refer to when working on screen with something that I need that information for?
    What do others think, do we need an up to date guide on Public Relations?
    Do we need a printed version, or an online reference point on the CCCBR website?
  • Lucy Chandhial
    116
    What do others think, do we need an up to date guide on Public Relations?
    Do we need a printed version, or an online reference point on the CCCBR website?

    I think an up to date guide would be useful.
    I even think it could be a curated collection of best practice examples from the many tower activities which have made use of social media, local print media and so on for recruitment and general awareness of bellringing over the last three years.
  • Angela Elliott
    4
    A great idea, and a lot of work, but that's what the workgroup is for! We have a meeting next week and we'll discuss this and many other issues and find a way to make marketing and PR work for all.
  • Bob Blanden
    6
    As an addition to Guidance, best practice examples are always a good way of highlighting what works, so great suggestion.
  • Bob Blanden
    6
    Angela, been trying to establish who is on the Marketing WG by searching CCCBR Website, to no avail. Seems likely to be overlap with Recruitment and Development WG, so would it be useful to have a link between the two?
  • John Harrison
    485
    It doesn’t seem to be available any longerBob Blanden

    That happens with a lot of CC resources, and not just in print. The second time the website was reinvented a lot of resources were lost, including the advice I produced in 2012 for the PR Committee. The content is still on the archived version of the old website, but the way it was archived broke all the links between pages. There's an early version at: http://jaharrison.me.uk/New/Articles/PRAdvice.pdf . There were some changes after that version, but as Bob says, anything that old would need updating anyway.
  • John Harrison
    485
    Another thing I remembered when digging out the Guidance was a series of articles I wrote for the PR Committee, that didn't find favour with the powers that be and so were never published. Form your own view: http://jaharrison.me.uk/New/Articles/ReporterCalled.pdf
  • Lucy Chandhial
    116
    I like this overall message, and the examples of how to give yourself time to think and how to create positive answers.
    In recent years we have caused our own general problem with Ringing Remembers and Ring for the King both starting with the premise that we need more bellringers to be able to ring all the bells (rather than ‘we have an exciting opportunity for more people to join us’).
    The natural and authentic stories which come from ringers themselves, like the recent Guardian article on a new hobby after 60, tend to have a much more positive outlook and with the rise in social media it is easier for individuals to present what ringing means for them in a quick and visual way which, hopefully, shows the variety of ringers and reasons to ring so raises awareness for more of the public.
  • A M Hodge
    17
    First, thank you to Bob Blanden for your comment about 'Striking the Right Note' that I produced a long time ago, before the days of on line information.

    Like Bob, I would like to see a new and updated set of information on the same topic; it is desperately needed and I am also surprised that nothing has been produced by the CCCBR since the 1990s.

    As Leader of the CCCBR Stewardship and Management Workgroup until last September, we produced our set of 3 online documents on Belfry Upkeep, Running a Tower and Belfry Projects. For the latter, we included some information on PR necessarily, simply because there was nothing else available from the CCCBR.

    Regarding on line or printed, the Workgroup discussed at length, the question of on line or paper printed or both. Each approach has merits and drawbacks, but we decided the online approach was the optimum, even thought not everyone agrees. There were many reasons for our decision but the merits can be summarised as:
    - readily updated or corrected
    - easily expanded
    - direct links to other sources
    - latest information always available
    - no printing, storage or distribution costs (time and financial)
    - accessible to all freely (no cost, at any time, anywhere - almost)
    - the medium used by virtually everyone nowadays and certainly preferred by the younger generations

    Having had the experience of producing this set for the CCCBR, I agree that it would be very useful, and is actually essential, for the new PR Group along with the CCCBR Publications Group, to generate online information about PR for us all. PR is a fast moving and complex area that we all need now so online is by far the best medium. I am no longer up to date with PR matters but saw the need (and also mentioned it to the CCCBR) while producing the documents with SM Workgroup. I look forward to seeing it soon (and further online documents from the CCCBR) - thank you.

    ... and for those who are wondering, here are the links to our online documents:

    Belfry Upkeep

    Belfry Projects

    Running a Tower
  • John Harrison
    485
    I am also surprised that nothing has been produced by the CCCBR since the 1990s.A M Hodge

    That’s not true. I don’t have a copy of the 1990s publication, so can’t directly compare them, but the online resource produced by the PR Committee in 2012 was definitely advice. It would still be available had the latest revamp of the website not thrown away so much content.
    The pages are still on the archive site, but not really usable because as I explained the links were broken by the move.
    For anyone interested, the move added ‘archive.’ before ‘cccbr’ in their URL but the links embedded in the still refer to ‘cccbr …’.
    (And for anyone who wonders why the site used absolute links rather than relative links, which wouldn’t break - I can’t understand why they did that either.)
    See: https://archive.cccbr.org.uk/services/pr/advice/
bold
italic
underline
strike
code
quote
ulist
image
url
mention
reveal
youtube
tweet
Add a Comment

Welcome to your Ringing Forums!

If you would like to join in the conversation, please register for an account.

You will only be able to post and/or comment once you have confirmed your email address and been approved by an Admin.